Innovation…there is a reason that many large companies and industries are on the lookout for new innovation, that is how businesses grow. By finding new and better ways to do things and getting creative with how the business is operated, companies of all sizes are able to move forward and establish patterns of growth. Even though your home business operation may be small (or tiny), this is no reason NOT to consider how you can be more innovative.
Many industries give awards for new innovation or most innovative new business practices—that is how important innovation can be to growing a business. Innovation is all about modernization; making improvements and coming up with more efficient, more creative, and more inspirational ways of doing things. Whether it is in your marketing practices, your networking, your service delivery, or the actual product or service that you are offering in your home business, whatever ways you can find to do things better, cheaper, and make customers happier—that is innovation.
I am not advocating that you throw out the baby with the bathwater here—of course there will be tried and true methods of doing business. If they haven’t stopped working for you and your customers are not complaining then there is no reason to throw out business practices simply because they are “old school.” However, we should never stop looking for ways to innovate either. We need to constantly be upgrading and improving our operations and practices—whether through technology or in the way we interact with people and serve our customers. Whether by keeping up with what is going on in our industry or in the business world at large, or by looking at our own practices and seeing how we can improve things, innovation should always be in the back of our minds. How innovative are your business practices in your home business? Can they stand a little modernization and upgrade?
See Also: Invigorate Your Business with Innovation