Nationwide Insurance will soon air a brand new commercial with Danica Patrick and Dale Earnhardt Jr., both of whom are NASCAR drivers. The commercial will debut on ESPN during the Daytona Nationwide race this year. Nationwide Insurance and NASCAR have an interesting history together.
Danica Patrick drives the number 7 GoDaddy.com Chevrolet Impala for JR Motorsports. GoDaddy.com is a company that sells domain names and offers web hosting. There was a GoDaddy commercial featuring Danika Patrick that got a lot of attention when it aired during the Super Bowl that was played between the Pittsburgh Steelers and the Arizona Cardinals in 2009.
JR Motorsports is the management company and racing operation of Dale Earnhardt Jr., whose name every NASCAR fan will recognize. He was named NASCAR’s Most Popular Driver eight times, and has won more than 40 NASCAR races. The company is partners with GoDaddy.com, Nationwide Insurance, and a handful of other companies. Dale Earnhardt Jr. is the driver for Team 5, Danica Patrick is the driver for Team 7, and Aric Almirola is the driver for Team 88.
Nationwide Insurance sells auto insurance policies, as well as motorcycle insurance, homeowners insurance, renters insurance, life insurance, and more. Nationwide has done a commercial featuring Dale Earnhardt Jr. in the past. It turns out that members of the Earnhardt family are long-time customers of Nationwide Insurance. It all connects.
The new commercial for Nationwide Insurance will feature both Dale Earnhardt Jr., and Danica Patrick. The commercial is being used as an opportunity for Nationwide Insurance to point out it’s new products and services that it can offer customers. Specifically, the commercial has Danica Patrick describing and explaining the benefits of Nationwide’s new Vanishing Deductible plan. In the commercial, Danica Patrick tells Dale Earnhardt Jr. to “go long”, and to “keep going” until he has gone so far away that he has vanished from the commercial.
This plan is a program for customers who have auto insurance with Nationwide. It drops your deductible by $100 for each year of safe driving. In short, it means for each year that you do not have to file any claims on your car insurance, you will essentially get a discount. This is one way that Nationwide Insurance rewards it’s customers who are safe drivers. You can watch at least part of your deductible “vanish”. The maximum amount that you can have dropped off your deductible is $500.
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