This actually opened while we were in Disney World but we didn’t get to go see it. I have a personal policy about letting my kids watch Disney movies (or really any movie) that my husband and I haven’t previewed first. This rule was firmly established after we took our then 4 year old daughter to see Lilo & Stitch and she came out talking about people with ‘cute butts’ (as Lilo told Nani’s wannabe boyfriend.) But I digress.
Meet the Robinson’s is about a ‘nerdy’ boy who creates an invention to help find his birth parents. However, the invention is coveted (and eventually stolen) by the nefarious evil villians in the movie. Of course they have to go find the invention in that “beat all the odds” kind of Disney way. In the process, the main character finds the family and acceptance that he’s always longed for.
What’s really cool about Meet the Robinson’s though is that the 3-D version did better than the standard version. The 3-D version grossed $7.1 million in its debut which accounted for 28% of the movie’s $25.1 million over a three day period. But the 3-D version was shown on just 13% of the screens. With those numbers, it is officially the largest grossing 3-D digital movie opening in movie going history.
Many movie theatres across the country are upgrading to 3-D screens. The tickets are more expensive. . .so movie theatres can make more money. It also is an attempt to reverse declining admission. After all, you cannot rent a 3-D movie from Blockbuster and see all the effects at home the same way you would in a theatre. The big advantage to me though, is that 3-D effects cannot be copied (at least not yet) by video pirates. (You can read my soap box about video pirating below!)
Leave it to Disney to be the forerunner of a new trend in movie going. I have to say though, I wonder how long it will be before television screens will be able to mimic 3-D effects in the theatres? Did you see this movie yet? Let me know what you think!
Read about other Disney movies!
Note: Video pirates are one big reason why movie prices escalate. If you’ll allow me to digress for just a minute and put in my own personal pet peeve here: Don’t buy from movie pirates! I know the videos are cheaper than what you can get in the store or even order online. However, it is illegal to buy from them and even if you don’t get caught you are enabling a criminal’s activities not to mention the fact that you’re responsible for causing theatre prices to escalate. Video pirating is a major issue in large cities.