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Improve Your Social Life, Improve Your Business

This may seem like a strange idea—after all, many of us think that we have to give up fun and socializing in order to focus on our businesses. Unless you do a rather solitary job (like writing, for example, and I would argue that a hearty social life improves that work too), getting out, having fun, meeting people and socializing can have a positive influence on your home business.

I am differentiating here from networking. Networking seems to have as its goal making more business contacts and “schmoozing” with a focus on business and work. Improving your social activities should be fun and focused on meeting new people, doing activities you like to do, volunteering, going to plays and concerts, etc. Getting out and socializing with people in an uncharged situation can make for more comfortable and personal contacts. While you won’t want to abuse these new friends, conversations about “what you do” will naturally come up (this is America, after all, and that is what we do) and you will be able to naturally network and spread the word about your business.

When people do not feel as though they are being “sold to” they are often more likely to be inquisitive and interested and open to hearing about your business. Meanwhile, just the fact that you are relaxed and having fun, all while continually meeting new people and expanding your social sphere will very likely have a positive influence on your home business operations.

Of course, it all depends on what you consider social activities—going out to the bars and drinking yourself into a stupor or gambling away the weekend will probably have and adverse influence on your home business operation and would probably not be part of the increased social activity that grows a solid business.