Basic Concept of Business
Mary Kay is a well-known cosmetics company. Their products are high-quality and very popular. Mary Kay provides a variety of products including skin care, makeup and fragrance, as well as bath and body. Mary Kay consultants present these products through home parties and individual demonstrations.
Mary Kay prides itself on innovative colors and fragrances. Because they are constantly coming out with new products, customers are excited to see what will be available next. The fun home party atmosphere gives women the chance to pamper themselves and helps them to feel confident in the way they look.
Company Facts
The goal of Mary Kay is to enrich women’s lives through beauty and a business opportunity. Mary Kay was established on the idea that women should be able to develop a business that was successful, but also allowed them the flexibility they needed in order to raise a family if they desired. Because of the home business format, Mary Kay consultants can set their own hours and put in the amount of effort needed to reach their personal goals. Some consultants aspire to support their families on their Mary Kay income while others just want to make some extra cash on the side.
Customer Base
Mary Kay can be marketed to anyone who wears makeup or to those who might be interested in wearing makeup. Their personalized style gives customers the confidence to try new colors and styles and the result is women who are happy with their appearance and want to continue to maintain their new look.
Even those who don’t wear makeup can often be encouraged to try Mary Kay because of their excellent skin care products. Mary Kay’s product diversity appeals to teenagers all the way up to women in their 60s, 70s and beyond.
Where To Learn More
If you are interested in this business opportunity, visit www.marykay.com for more information.