I still can’t get over the results of the TODAY show’s latest experiment featuring name brand versus generic dishwashing detergent. Who knew that a low-cost store brand could go head-to-head with a powerhouse like Cascade and come out on top?
I buy Cascade. Religiously.
Looks like I will be re-evaluating my brand loyalty.
TODAY’s consumer correspondent Janice Lieberman gave great tips on ppurchasing generic items instead of name brands whenever possible. This is advice I’ve heard before, but typically I reserve my generic buys for common staples such as sugar, flour, and bleach. I don’t usually experiment with generic brands because I don’t want to compromise on taste or quality. The TODAY show piece proves that if you don’t give generics a try you may never know how well the cheaper product can pan out.
Another simple way to save at the grocery store is to shop with a list. Whether or not you regularly purchase generic items, having a list and sticking to what’s on it, will help you avoid making unnecessary or impulse buys.
When shopping for big ticket items, such as cars, it’s best to time your purchase wisely. Vehicles are traditionally cheaper in the fall as dealers strive to clear lots of the current year models to make way for newer vehicles.
Seasonal shopping is another way to save a bundle on new merchandise. Make use of post-holiday sales to stock up on decorations, accessories and gifts for next year’s celebrations. If you play your cards right you can score up to 80 percent off retail prices as stores try to clear out leftover holiday goods.
Finally, by doing some research prior to stepping foot into a store, there’s a good chance you can avoid paying full-price for the items you need. For example, just about every major retailer offers online coupons which feature a percentage off an item. Print the coupons at home and while you are at it sign up for email alerts on the store’s website. Often, you will receive additional printable coupons that are not posted anywhere else.