Tag Archives: Web site

What NOT to Say to a Single Parent on a Date

We sometimes chat here about the realities and challenges of dating as a single parent. As I sat down to write this blog, I started thinking over all the things that have been said to me by people on dates–and I’m not just talking first dates here. I think it could also be expanded to include things that friends and coworkers say (and shouldn’t ) to single parents. Here are some of the things that I have heard and don’t think anyone should ever say to a single parent: “So, are your kids good?” The implication, of course, is that … Continue reading →

Making the Most of Your Email Signature

By now, I am sure we are all on board with the fact that email is here to stay and we’ve even played around with how important our email is to our home businesses. BUT, are you making the most of your email to promote and market your business? It might be as easy as making some adjustments and changes to your email signature. It is quite easy to set your email setting (regardless of whether you are using Outlook or some other email program) to have a set “signature” line at the bottom of every e-mail you send. You … Continue reading →

Don’t Forget to Keep Your Web Site Updated!

Okay, so you have your business web site up and operational and you’re humming along in your home business—BUT, having a business web site is not a one-time thing. A web site needs to be maintained and updated in order to keep it fresh and functional for your customers and your home business. It is easy for web sites to be forgotten or pushed aside while one is dealing with other daily details of building a business. But, the very nature of web sites makes it necessary to make sure that the information stays current and is regularly updated. For … Continue reading →

Getting Links to Your Web Site

One of the best ways to increase traffic and visitors to your business Web site is through links—but how can you get more hot links that will encourage and attract visitors to your site without spending an arm and a leg? Here are some suggestions for increasing the links to your business site: While you can pay for web advertising that will include a hot link to your Web site, you might not have the budget to do very much of this. Keep in mind, however, that you can probably get online web advertising for cheaper than you would pay … Continue reading →

Using E-mail to Promote Your Business

Since my work background is pretty heavy in marketing and public relations, I have spent a lot of time showing clients how to promote their businesses and organizations. In addition to the obvious, expensive advertising and promotional activities, there are some incredibly cheap and simple ways to get the word out about your home business and one of them is using your e-mail… Now, I’m not talking about SPAM here, or sending unwanted and unappreciated e-mail blasts to all your friends and family. I’m talking about firstly, creating a signature or tag line on the bottom of all your e-mails … Continue reading →