None of us likes to have our credibility called into question. In fact, this is one of the reasons that I stress the importance of operating your business with honesty and integrity. People may decide that they do not want to do business with you for a variety of reasons, but I think that some reasons are better than others. If someone things that you are dishonest or incapable of doing a decent job—that is quite different from deciding your prices are too high or that you just don’t offer the services they are looking for. As business owners, we … Continue reading →