Don’t just sit there…stand there. A simple tip for events & expos.
When I joined as a direct sales consultant for a line of skincare products a few years ago, I became a “fair-junky”. I literally felt high when I watched hundreds of event-goers check out my products and booth. Speaking of my booth, I would often spend hours picking out perfect fonts for my sales fliers and adorning my skin-care bottles with raffia and decorative baskets. It was adorable. You could easily mistake my booth for a miniature high-end spa. Despite my efforts, I spent far more on the booth fee (and decorative accessories) than I’d earned in sales. I’d convinced … Continue reading