Tag Archives: got milk

The Chris Brown Fallout Continues and Motocross Mourns One of its Own

At 19, Chris Brown seemed to have it all but after an alleged weekend assault, he is quickly losing it. He was a part of the “Got Milk?” roster of celebrities, but has been dropped by Body by Milk campaign. The company released a statement saying that it is “taking the allegations against Chris Brown very seriously” and it was very protective of its image. But, that is not the only endorsement deal Brown has lost this week. Wrigley Chewing Gum stopped ads featuring Brown with Doublement gum. Brown had planned on participating in this weekend’s All-Star Game festivities in … Continue reading →

Cookie-Scented Ad Campaign Crumbles

You’re familiar with the “Got Milk?” campaign, right? Well, here’s a story about an ingenious twist on the campaign that just got dunked for reasons that made me shake my head (see if your head wags after you read why). The new marketing campaign to promote milk included outfitting five San Francisco bus shelters with cookie-scented cardboard strips at a cost of about $30 per shelter. Basically, scented oils were sandwiched between cardboard cards emblazoned with “Got Milk?” and affixed to shelter walls, in hopes that the smell of just-out-of-the-oven chocolate chip cookies would spark cravings for milk. The creator … Continue reading →

Weight Bearing Exercises

The Physicians Committee for Responsible Medicine is suing the producers of the advertisements asking Got Milk? because they believe the campaign is exaggerating the importance of calcium in the health of bones. Well, we’ve always known that milk is an important source of calcium and that drinking milk provides the body with a source for their daily calcium. Building Healthy Bones Now, don’t shoot the messenger but there is a great deal more to building healthy bones than drinking your daily glass of milk! If you were thinking that she’s going to ramble at us about more exercise and healthy … Continue reading →