Tell Customers What to do Next
I realize that this title sounds pretty bossy and that is not really what I am advocating. What I want to talk about is how we need to guide and direct our customers and clients instead of assuming that they will realize when it is time to make a purchase or tell us when they need our products and services. Often, we need to be the ones to lead the conversations and interactions in order for them to realize what is expected. This can be a sensitive reality that requires some tact. After all, we do not want customers to … Continue reading