When is a cookie not just a cookie? When it can strengthen friendships and improve your social life. At least, that is what Pepperidge Farm hopes you will understand, as it joins the growing number of branded products that promise and promote social networking through specialized websites. Social networking web sites are extremely popular right now, and the fastest growing segment of websites in terms of growth and the number of visitors. Our own very popular Families.com, for example, brings people together in a safe environment to come together, learn new things and be entertained. While I can’t vouch for … Continue reading →