The Metropolitan Transportation Authority (MTA) has launched a pilot program designed to encourage customers to offer pregnant, disabled, and senior riders a seat. The program is modeled after a program that has been used in London. It will be the first program of its kind in the United States. MTA already provides disabled customers with “priority seating” on busses and trains. While riders are required to relinquish seats in those areas under federal regulations and MTA rules of conduct, new courtesy buttons can help riders better identify which customers need seats. The campaign also encourages customers, as a matter of … Continue reading →