Is Your Home Business Seasonal?
Yesterday, I received an e-mail from a home-based business owner while I was wearing one of my non-writer hats–working my part-time position as advertising director for an international “niche” magazine, she was explaining to me why she only purchased advertising sporadically and that I needn’t pester her year-round. She explained that she made most of her sales from November to early January and that she’d found over the years it didn’t do her much good to advertise year-round when starting up in October was the best use of her marketing budget. I couldn’t help thinking about our community of home-business … Continue reading