There is an epidemic going on, and you may already have been affected by it. Customer service has become somewhat of a joke in recent years, especially with large companies. It seems as if whenever I place a call to resolve an issue with a product or service, it takes a long time to resolve the issue and I often have to talk to multiple people and be placed on hold multiple times for long periods of time. Often, the people that I am talking to do not seem to understand or care about what I am asking of them. It really bothers me that many companies do not stand behind the products and services that they sell by providing even minimally adequate customer support. When I share my tales of customer service woe with my friends, they can relate – it seems like these days, everyone has one or more stories about ridiculously horrible customer service.
Fortunately, small business owners and home – based professionals can use the public’s growing dissatisfaction with the treatment that they receive from the big guys as an opportunity to show potential customers a better way of doing business. When you have fewer customers, that means that there are fewer people calling you with questions or issues. You have the time to devote to listening intently to the customer’s description of what they need and deciding how to respond in a thoughtful way. If you are the owner of your home – based business, you have the authority to create whatever solution makes sense to help a customer or client with their question or problem. In other words, you have everything that you need to help that customer or client walk away from their interaction with you feeling like you have resolved their question or concern in a satisfactory manner. The positive customer service experience that you provide will keep your happy customers talking about you in a good way, as well as coming back to your products and services again and again.
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